Jan

29

Twitter: Is Anybody Listening?

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On Twitter, everybody’s trying to get more followers, get re-tweeted, get responses from famous or semi-famous people, launch marketing campaigns…but is that what it’s all about? What if nobody really is listening to you? Does that even matter?

Nope. I think the important thing is that YOU are listening to THEM. I think Twitter is a lot more useful as a listening tool than a broadcast tool, and I discuss that in today’s video.

Thanks to Jeremy Lattimore for asking the question.

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Comments  | Posted by : Dave Yankowiak
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  • TINAS
    great insights.. ty tinas~
  • Great post! Agreed, twitter doesn't make such a great broadcast tool, but the value is in the conversations; the feedback and views you never would have thought of! Although I gotta say, Friendfeed seems to be a better conversation tool - see your on there too Dave!
  • Thanks Mitchell! Do you think FriendFeed is the better conversation tool because it has fewer users/spammers than Twitter? I've got an account there which is hooked up to my Twitter feed, but I guess I haven't spent a lot of time on it. Would love to hear how you're using it differently than a site like Twitter. Welcome to AnywhereMan!
  • I got an excellent response to this very question last week from @smashadv when he replied "I see 99% of people on Twitter as kind human beings worthy of my trust. Has very little to do w/biz."

    I took from this that it's the conversations which are most important.
  • Excellent response Dave. You got to the key point that I was thinking as well. So many people think that Twitter is a broadcasting tool but don't bother to stop and listen (including myself at times). If all you're doing is broadcasting I am not certain that many people are actually listening. They are way to busy broadcasting themselves.

    Anyway, great response. Enjoyed it.

    Jeremy @ RefocusingTechnology.com
  • I follow 800 people and 300 ppl follow me. There is no intersection between the two sets of people. The people I follow and listen are entrepreneurs and exexcutives, who never follow me back and the 300 people who follow me, I never follow back, because I don't want to listen to them
  • By the way, to combine both of my topics in this video: Tina Seelig is on Twitter and she's really cool - http://twitter.com/tseelig
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