Spending Some Time Elsewhere On The Web

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Lately, the virtual version of me has been hanging out on a few other sites. AnywhereMan.com is my main blogging/video home, but in the past few weeks some very exciting opportunities have been presented.

First, I am on a month-long trial as a contributor for a popular web app/software website called MakeUseOf.com. The site has lots of tips, tweaks, and reviews and I’ll be writing there a few times as they test me out (i.e. until they realize I’m just a wannabe blogger!). My first article was published this past weekend and was entitled “3 Ways To Use Google Reader As An Online Archive.” It’s been a fun experience thus far. I mean, I’m writing about web apps and even getting paid to do it. Perfect!

Next, you’ll recall that last week I did the first AnywhereMan interview with Lisa Kanarek. It was a blast! Much of the process of setting up the interview and recording it was made known to me through Andrew Warner at Mixergy.comhome of the ambitious upstart. Andrew’s a great and super bright guy, and my wife and I were lucky enough to spend some time with him when we were at BizConf last summer.

Well, Andrew took a look at my interview with Lisa and the next day one of his guests was unavailable at the last minute. He graciously invited me on his live program to discuss my interview experience and use it as an opportunity to emphasize to his audience the importance of doing interviews. He gave some awesome tips and I learned a lot from him describing some of the things he’s observed. You owe it to yourself to follow Andrew and his future interviews. He’s interviewed some amazing guests like Gary Vaynerchuk, Seth Godin, Tim Ferriss…and he’s just getting started.

Thank you, Andrew, for the opportunity! Folks, stay tuned for a future AnywhereMan interview with Andrew as he is definitely a fellow AnywhereMan (He’s currently doing all of his interviews from Argentina). Here’s my appearance with him last week:

Business Tips via Mixergy, home of the ambitious upstart!

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How I Started a New Business on a Saturday – Part Two

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Here is part two of my first “Startup Saturday” in which I built and launched a new business/site in a day. That site is TweakMyTheme.com.

Please note that some of the steps in this process are simple enough for anybody who has the ability to place orders online to complete, i.e. ordering a domain, ordering a hosting account, etc. You’ll see me flash a link in the video, but here’s a link to my exact steps for launching a theme-based WordPress website fast.

Amazing enough, I just publicized this launch for the first time yesterday and I’ve already gotten an overwhelmingly positive response and some potential business.

What kind of business are you thinking of launching? Would the ability to get it off the ground on a single Saturday motivate you to pursuit it?

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How I Started a New Business on a Saturday – Part One

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I love throwing new business ideas at the wall and seeing what sticks.This mentality has led me to practice something I call “Startup Saturday” where I essentially launch new web business ventures in a day. Here’s part one of the vlog for my latest launch: TweakMyTheme.com.

TweakMyTheme.com is a WordPress theme customization service. I’ve customized quite a few WP themes in the past, so the service itself is nothing new. However, lately I’ve felt that it’s important to package certain skills into “products” and give them their own website. Sometimes listing everything I do (design, ASP.NET programming, video, SQL design, etc) on a single site results in a watered-down offering. Maybe I should just focus on one of those skills altogether, but that’s another story…

I spent a Saturday a few weeks ago putting the site, plan, and content together. To further complicate my life, while working on the TweakMyTheme site I also came up with two more startup-in-a-day ideas, so I’m already looking for the next free Saturday to launch another one. It’s a lot of fun and I’m getting good practice, if nothing else.

Am I off my rocker? Is it better to launch a lot of “small” businesses and see what works, or do you think one well-planned venture is more powerful?

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Documentary Makes Lemonade From Layoffs

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“It’s not a pink slip. It’s a blank page”

Last night I finally sat down and watched “Lemonade,” a documentary about several different advertising professionals who were laid off by their respective agencies and used the opportunity to focus on turning their passions into careers. The 35-minute film itself was produced by one of the professionals in the film.

If you have any entrepreneurial spirit whatsoever (which I think many of you do), you need to see this film. Whether or not you have a job with an employer, the spirit and passion that these people used to turn a seemingly negative situation into motivation to succeed at their own venture is incredibly inspirational.

It’s a quick film (35 minutes), but it packs a lot of punch. It’s almost like watching a film version of Gary Vaynerchuk’s “Crush It,” which is a short book but really pumps you up to chase your passions. I think there are so many different stories in the film that you’re bound to relate to at least one of the featured individuals. The guy who created the film itself started a blog/job board for laid-off advertising pros called Please Feed the Animals, and I found myself really relating to him. Now, I haven’t been laid off before, but I am passionate about blogging and video.

My Response

One thing my wife and I discussed after viewing this: People with a marketing background definitely have a leg-up when it comes to starting their own venture and making it known to the world. Many of them are web-savy and know how people respond to various approaches of advertising. Many times the business ideas are the easy part. It’s getting the ideas/products out to the general public that takes the most creative muscle.

With that in mind, one of the things I’ve recently started doing in my spare time is starting “mini-businesses.” These are basically products/services for which I can create an entire web presence in a day or less. I’m also looking at offering this type of service to clients (especially startups like the folks in this film, but not necessarily advertising pros) through yet another mini-business.

I’ve been doing some video documentation on this process, so be sure to come back soon for details on how I’ve been starting these mini-businesses in a rapid deployment manner. I’m a big proponent of throwing ideas at the wall and seeing what sticks. This is my attempt at forcing myself to do it on a regular basis.

Two Thumbs Up

I definitely recommend seeing this short film. In fact, you can watch in right now, right here! Here’s an embed of the full-film from Hulu:

Take the time to watch this film, be inspired, and then report back with your thoughts. If you’ve seen it already, what did you think?

SPOILER ALERT: One featured individual used his layoff as an opportunity to turn himself into a woman, but I’m guessing most of you won’t go down that path.

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I Need A New Accounting System

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My accounting process is kind of a mess right now. It used to be awesome, not to mention effortless. I was using Quicken Home & Business which worked great for a single-member LLC like mine. Importing data from my bank was seamless. But then the Quicken software started to get super buggy and I couldn’t even open it without it crashing. This may have been a Windows issue or a Quicken issue. Either way, this is not good, especially when tax time rolls around. It left a bad taste in my mouth.

I’ve decided that I want to look at something else for my 2010 bookkeeping. I’d prefer to stay away from any of the Intuit products including Quicken, QuickBooks, etc. Even Intuit’s TurboTax gave me problems last year as the website crashed the day I had a payment due (though I’ll still probably use it this year and hopefully they can avoid that situation).

My other problem with Quicken is that it sits on one PC. I’d love to find a good web-based system, but at the very least I’d like a Mac-based option. I’ve got that thing with me at all times.

So today I’d like some advice. What would you recommend? How do you keep your books up-to-date? Share your tips with us. I have nothing to offer here, but I need some help!

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Six Tips for Effective Phone Communication

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Working from wherever we want means we spend a lot of time on the phone. In fact, I personally have very few in-person meetings since so few of my clients are local. Most of them live in places much much warmer than the northern regions of Minnesota. But that’s another story…

Phone skills are essential for maintaining a level of confidence with the person on the other end of the line. They might be a prospective client, co-worker, boss, or current customer, but whoever they are it’s going to help your career to carry a phone conversation with the right amount of command.

Essentially you need to communicate not only what you are saying clearly, but also that you understand what the other person is saying. In person, this is a lot easier. A head nod or simple grin can do the trick. However, on the phone you are invisible to the other person.

Here are six little tricks I’ve learned for having effective command of phone communication.

Delay your excitement

It’s important to start the conversation off right. When you pick up the phone and answer, use a friendly tone but save your most excited tone of voice until after the person states their name. Make the person feel like you were happy before they called, but hearing their voice was a nice surprise. Don’t overdo it, though.

Make sure the other person is receptive

If you are the party placing the call, make sure you ask the other person if it’s a good time to talk. I am notorious for diving right in and forgetting to check with them first. Getting permission at the very start of the call lets the other person know that their time is important to you, and as a result they’ll likely be more engaged in the call. Some have referred to this concept as the Golden Rule of phone communication.

Another tip with this one: if you something in the caller’s background such as a phone ringing, baby crying, etc., make sure you ask them if they need to tend to that. Again, this communicates that their time is important to you.

Make sure you are receptive

You should also make sure that YOU have time for the call. If you’re trying to get something else done while talking on the phone, it will be obvious to the caller. If someone calls you in a whirlwind moment just let them know that you’d like to call them back when you can give them full attention.

Wait for the pause

This is a tough one for me because I like to give verbal feedback to people as they are talking. If they are describing something to me, I’ll nod along with an “okay” here and a “yeah” there. Sometimes this works on the phone, but I’ve noticed that a lot of phone systems, especially mobile phones and Skype, will delay your words just a little bit and actually cut the caller’s signal to your phone for a split second. The caller will then stop talking a lot of times and wait for you to finish, but you have nothing to finish because you were simply giving quick verbal confirmation.

Instead, wait for the other person to finish what they are saying before you try to give any sort of confirmation. Imagine you’ve got duct tape over your mouth and the other person has to tear it off once they’re finished with what they are saying.

Use their name

Sprinkling the other person’s name throughout the conversation gives confirmation that you are focused on them. Don’t overdo it, but doing this will make the caller feel like you are much more “connected” to the conversation. Really.  Think of conversations you’ve had where people say your name once in a while versus not saying it at all. Which one made you feel more connected? It’s a simple, easy method that makes a huge difference.

Imagine you are on the radio

The big wall of phone conversations is the fact that you cannot see each other. I use a lot of hand gestures, but those do no good on the phone.  One thing I’ve learned is to imagine that you are the host of your own radio show. The person you are talking to is your guest and (this one will really inspire you to be interesting) there are people listening in on your call.

This will totally change the way you approach a conversation. You’ll ask better questions, you’ll ramble less, and you’ll use a tone of voice that is much more interesting. You’ll sound much more professional.

If you’re a user of a phone app such as Google Voice, you might even try using the in-call recording option to record a few of your phone conversations. Go back and determine the things that would or wouldn’t work for a radio conversation.

Getting better at communication in general

Many of the tips I post here are the result of reading “How To Talk To Anyone” by Leil Lowndes a few years ago. It’s an excellent resource for brushing up on the ways that you communicate. The book is mainly focused on communicating in person, but there are a few chapters on phone communication as well.

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