Where There Is Waiting, There Shall Be Wi-Fi

I’m sitting at the Grand Itasca Clinic & Hospital day surgery center right now. Waiting waiting waiting. Don’t worry…we’re okay.
But as I’m sitting here, and though I have a mobile hotspot on my phone I could use, I find myself thankful for a very strong, very fast, very free wi-fi connection. And it makes sense here because people are constantly in a “state of wait” when they visit the doctor. Giving them some complimentary wi-fi to catch up on business, news, email, etc. is the least you can do. Waiting often equals crabbiness, and making the wait more pleasant is only going to ease people’s attitudes.
So attention businesses that have a “wait-time” aspect: give your visitors some free wi-fi love. This includes places like hair salons, automotive shops (the shop I use does – so awesome!), medical centers, AIRPORTS (seriously – make it free), the dentist, etc.
I know, it seems like a no-brainer, but we’ll thank you for it.
And we’re starting to expect it.

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